Recently it was reported that operator William Hill entered into an agreement with Accuity to use their Firco Insight platform, which is used by large banks to identify suspicious customers. Now the bookmaker / casino will be able to more effectively identify unwanted customers for whom they may get from the regulator in the future.
Frico Insight works on the basis of artificial intelligence, and will allow you to identify players who are on the lists of those against whom sanctions are applied, people of politics, as well as generally increase the accuracy of identifying suspicious individuals. A spokesman for William Hill noted:
After proof-of-concept, we saw that working with Accuity and investing in this technology would help us achieve improvements in the accuracy of financial crime checks without the burden of manual work.
Artificial intelligence technology will never replace AML decision making, but it can definitely improve it. By minimizing false signals, we can reallocate resources instead of dealing with an excess of false signals.
William Hill is reportedly the first in the world of online gambling to implement this technology, which is used by the largest banks in the world.
For regular players, this means less chance of additional checks, as Accuity claims that the error rate will be less than 1%, compared to today's standard 10-15%. That is, less than 1% of the accounts that the system marked as suspicious are actually normal.
